Scholarship Day is a day (Dec. 11, 2013) completely dedicated to raising scholarship money for UMD students. There's a contest between colleges on campus to have the most participation possible. Metrics are based on participation, not on dollars raised, so just donating $1 boosts your college's chances to gain matching funding for more scholarships for students. That helps you out! Find out more at http://www.umdscholarshipday.com/.